No system is perfect, and that includes the social media platforms of today. Inevitable loopholes within these systems allow for the execution of exploitative strategies, as marketers think of tricks to enti...

In order to generate content that rides on uppermost waves of a search results page, digital marketers should first understand the inner workings of a search engine and how to best leverage it. Today, we tea...

Many recognize Facebook as a site for instant connection between social networks segregated by geographical barriers. For business owners, it is also a rent-free platform that allows one to put their busines...